MedVind i Østerbyen

MedVind i Østerbyen

Communication Platform / Experience Design / Strategy / Technology

MedVind is a movement and a collaboration between the Lauritzen Foundation and Esbjerg Municipality created to encourage social mobility for children and young people in the Østerbyen area in the city of Esbjerg.

The movement builds on a strategy called ‘collective impact’ where a collection of actors work towards a common goal – to generate a collective and groundbreaking change.

It was therefore important to create an online identity and an online platform that mirrored this approach. STRØM created an online identity that showcased inclusion, transparency and information, because the online platform would be such a vital part of informing about the project and branding it to the parties involved as well as to potential ‘collective impacters’.

 

  • Desktop 2
  • Desktop 1
  • Medvind_Østerbyen_1- Iphone X@2x
  • Medvind_Østerbyen_3- Iphone X@2x
  • Medvind_Østerbyen_4- Iphone X@2x
woman-in-red-dress-checking-iphone-6s
screenshot-medvind-oesterbyen.dk-2019.03.27-14-58-08
sitting-with-coffee-and-working-on-macbook-pro
screenshot-medvind-oesterbyen.dk-2019.03.27-15-03-33
holding-iphone-6s-in-front-street-art

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